Saturday, August 22, 2020

The Tremendous Potential of Genetic Engineering Essay -- Argumentative

Hereditary designing, the way toward utilizing hereditary data from the deoxyribonucleic corrosive (DNA) of cells to fix or improve hereditary imperfections or illnesses, has been creating for more than twenty years. At the point when Joseph Vacanti, a pediatric specialist at Children’s Hospital, and Robert Langer, a compound building teacher at MIT, initially met as scientists in the 1970’s, they had little information on the development they would help found. After they found a technique for developing live tissue in the 1980’s, another science was conceived, and it races every day towards new revelations and clinical forward leaps (Arnst and Carey 60). â€Å"Tissue designing offers the guarantee that bombing organs and maturing cells never again be endured †they can be restored or supplanted with solid cells and tissues developed anew† (Arnst and Carey 58). The requirement for hereditary designing turns out to be very obvious in the guarantees it o ffers in different clinical fields, also to money related ones. In spite of critics’ contentions about the ethical quality or common sense of it, hereditary designing should keep on giving the basic advantages it brings to the table without pointless legitimate hindrance. Consistently, the requirement for new organs in organ transplants turns out to be increasingly clear. â€Å"I perceived genuinely early that the most concerning issue confronting me as a specialist was the deficiency of organs. I’ve gave my expert life to explaining that problem,† Vacanti said (Arnst and Carey 60). Roughly 8,000,000 individuals in the United States experience medical procedure every year to address organ disappointment (Arnst and Carey 61). While these patients hang tight for medical procedure and others look out for the transplant list, their clinical costs reach up to $400 billion. These costs mean very nearly one-portion of American heath-care bills. Almost four... ..., Chrisitne. â€Å"An Attack on Aging.† Time. 26 January 1998: 60. Haney, Daniel Q. â€Å"Genes Help Heart Grown Own Bypass.† Columbus Dispatch. 10 Novemeber 1998. 3A. Johnson, B. Julie. â€Å"Genetic Engineering is Dangerous.† Genetic Engineering: Opposing Perspectives. Ed. Ditty Wekesser. San Diego: Greenhaven Press, Inc., 1996. 17-21. Kraemer, Duane C. â€Å"Genetically Altered Animals Will Benefit Humankind.† Genetic Engineering: Opposing Viewpoints. Ed. Tune Wekesser. San Diego: Greenhaven Press, Inc., 1996. 94-101. Lee, Thomas F. â€Å"Gene Therapy is Beneficial.† Genetic Engineering: Opposing Viewpoints. Ed. Tune Wekesser. San Diego: Greenhaven Press, Inc., 1996. 166-173. Mahoney, Richard J. â€Å"The U.S. Should Continue Investing in Biotechnology.† Genetic Building: Opposing Viewpoints. Ed. Song Wekesser. San Diego: Greenhaven Press, Inc., 1996. 29-36.

Wednesday, July 15, 2020

What to Do If Youre Addicted to Nicotine Gum

What to Do If Youre Addicted to Nicotine Gum Addiction Nicotine Use How to Quit Smoking Print Have You Become Addicted to Nicotine Gum? By Terry Martin facebook twitter Terry Martin quit smoking after 26 years and is now an advocate for those seeking freedom from nicotine addiction. Learn about our editorial policy Terry Martin Medically reviewed by Medically reviewed by Sanja Jelic, MD on July 14, 2016 Sanja Jelic, MD, is board-certified in sleep medicine, critical care medicine, pulmonary disease, and internal medicine.   Learn about our Medical Review Board Sanja Jelic, MD Updated on November 19, 2019 Image Source/Getty Images More in Addiction Nicotine Use How to Quit Smoking After You Quit Nicotine Withdrawal Smoking-Related Diseases The Inside of Cigarettes Alcohol Use Addictive Behaviors Drug Use Coping and Recovery On the surface,  chewing a couple of pieces of nicotine gum every day is much better than smoking. Cigarette smoke contains over 7,000 chemical compounds; 250 of which are known to be poisonous, and upwards of 70 that have been identified as carcinogenic.?? We also know that inhaling secondhand smoke is hazardous, and for a smoker, its a double whammy because we breathe in both mainstream and sidestream smoke. It puts us at risk for heart disease, COPD, and cancer for starters.?? Research is ongoing â€" we dont yet fully understand all of the dangers that cigarette smoke presents. Nicotine Can Hurt Your Health That said, while cigarette smoke is worse than nicotine alone, nicotine is not a harmless drug. There is growing concern that long-term use of nicotine may contribute to cancer.?? Nicotine also affects how our bodies function â€" it puts stress on the heart and increases blood pressure.? Nicotine harms the linings of our arteries which leads to the build-up of plaque, increasing the risk of heart attack and stroke.?? Additionally, nicotine suppresses insulin output creating a hyperglycemic condition in smokers. Nicotine Can Hurt Your Happiness, Too While its true that the amount of nicotine youre getting daily from the gum may be small when compared to smoking, dont forget that nicotine is addictive.?? Regardless of how much or how little youre using, youre still feeding an active addiction. The message youre sending to yourself is that you cant live without nicotine â€" that youre not strong enough to give nicotine up completely. Recovery Takes Time   Recovery from this addiction involves learning how to deal with lifes ups and downs nicotine-free. If you remain dependent on nicotine, regardless of the form it comes in, you run an increased  risk of a smoking relapse. Additionally, as is the case with habit-forming drugs, your tolerance for nicotine will increase over time and so will your intake.?? When the right (or wrong) situation presents itself, you may find its a short jump to lighting up when a piece of nicotine gum isnt handy or just doesnt do the trick in taking the edge off.  Stressful situations  will continue to trigger  the urge for nicotine  until you clear it out of your system and learn new ways of coping. Dont let the junkie thinking that comes with nicotine withdrawal convince you to keep using. If you managed to stop smoking, you can go one step further and eliminate your dependence on therapeutic nicotine as well. Quitting Nicotine Completely Work out a realistic plan to wean yourself off of nicotine gum. If youre chewing 2 or 3 pieces of nicotine gum per day, start by eliminating just one piece. If there are specific times of the day that you use the gum, e.g. first thing in the morning, after meals, etc, choose the one that is the easiest to let go. Substitute a piece of sugar-free gum or a snack instead, and have a plan for a distracting activity should you need it. Once you are comfortable with the new regimen, repeat the process with the second piece of nicotine gum and then the third until you are off of it  completely. It doesnt matter how much time (within reason) that you take between each elimination. Step down when you are feeling comfortable, always keep your goal in mind. We werent born using nicotine. It is possible to leave it behind for good and get on with your life, comfortably  addiction-free. Dont Be Afraid to Let People Know Whats Going on With You Ask for support, and the load youre bearing will become much lighter. Youll be surprised at how understanding folks are. Dont feel ashamed. You are not the first person who has ever had this problem â€" far from it. You deserve a life that is free of nicotine addiction. Believe in yourself â€" you are strong enough to get nicotine out of your body and out of your life. If NRTs Can Be Addictive, Should You Avoid Using Them? No, but use care with this quit aid. All forms of NRT except for the nicotine patch are easy to misuse because you take a dose multiple times a day. The patch is the only NRT that is applied once in the morning and offers time-released nicotine throughout the day.??  We recommend it as our top NRT pick for this reason. NRTs have helped many thousands of smokers stop smoking successfully. Just remember that they are not intended for long-term use. Follow the manufacturers directions exactly, and wean yourself off the NRT product of your choice in the time period suggested.

Thursday, May 21, 2020

Hamlets Love for His Mother Essay - 1213 Words

Hamlets Love for His Mother Hamlet is seen as one of the most complex literary character of all time. The relationship between Hamlet and Gertrude can be interpreted in many ways. Hamlet’s motivation for killing Claudius is not to avenge his father’s death, but because of his love for his mother Gertrude. This is where the Oedipus complex comes into play in Hamlet by William Shakespeare. The Oedipus complex refers to the thoughts some men have regarding their mother or maternal figures. Many scenes from the play can prove Hamlet did have these thoughts about his mother, such as acts one and three. If the reader knows what he or she is looking for, then these signs can be easily spotted. The story of Oedipus Rex is an†¦show more content†¦(1) Hamlet’s feelings can no longer be helped back. He wants to be with his mother. Two of the Queen’s character traits that cause Hamlet to have these feelings would be her sensual nature and her fondness so her son. Hamlet misinterpre ted Gertrude’s love for him as a sexual desire, instead of the maternal love that she has for him. Even though Hamlet felt what his mother was doing with Claudius as wrong, he still had considerable respect for her. Hamlet puts off avenging his father’s death because of his severe Oedipus complex. Hamlet did not kill Claudius until his mother had already died. This is a sign that Hamlet did not want to hurt his mother because of the sexual feelings he had for her. Hamlet felt that killing Claudius would hurt his mother too much, and he could not do that to her. Hamlet wants to save Gertrude form Claudius because of his feelings for her, his incestual feelings, not maternal ones. Subconsciously the queen knows the effect she has on her son. Gertrude tries to play off that fact that’s she knows about Hamlet’s feeling several times in the play. Gertrude is very fond of her son and wants to protect him however she can. This can be seen in the play, many times even up to when Gertrude is about to die. She tries to save Hamlet from drinking the poison himself. She also decided not to tell Claudius that Hamlet knows what Claudius has done. Hamlet claims to have a problem with women in general and he says thatShow MoreRelated No Oedipal Complex Found in Hamlet Essay1150 Words   |  5 Pagesnbsp; Some scholars have interpreted Hamlets actions throughout Hamlet to be the Oedipus complex.nbsp; According to the story of Oedipus, Laius, his father, learned from an oracle that Oedipus would kill him.nbsp; Laius then left his son to die on a mountain, where he was found and raised by the King of Corinth.nbsp; Oedipus was also told that he would someday kill his own father, and fled Corinth because he believed that the King of Corinth was his real father.nbsp; On Oedipuss journeyRead MoreHamlet, By William Shakespeare Essay1580 Words   |  7 Pagesplay Hamlet by William Shakespeare, it is clear that Hamlet’s character is truly a puzzled one. It is no secret that Hamlet is displeased with his life and the relationships around him. William Shakespeare in evaluating Hamlet’s relationship with his mother Gertrude and lover Ophelia creates an interesting love-hate relationship. Gertrude and Ophelia both deeply care for Hamlet but he does not seem to recognize that love an d is instead blinded by his father’s revenge. Throughout the play, Hamlet suffersRead MoreWilliam Shakespeare s Hamlet, The Most Famous Being Hamlet s Own Emotional State1661 Words   |  7 Pagesplay, the most famous being Hamlet’s own emotional state. His madness, triggered by his incestuous uncle, has led several scholars to explore the psychological causes of his madness. This research into Hamlet’s madness will explore his madness in comparison to other characters, the psychoanalytical studies behind his madness, and defining whether his madness is genuine or another play within the play. His mother and his uncle have married after only 2 months of Hamlet’s father’s death. This has causedRead MoreAnalysis Of Hamlet By William Shakespeare1338 Words   |  6 PagesHamlet by William Shakespeare, who is one of the most influential writers of all time. In the play, Hamlet’s father, the king of Denmark, dies; which in turn causes his uncle Claudius to marry Hamlet’s mother and ascend to the throne. This new arrangement does not agree with Hamlet, especially after finding out it was his uncle who killed his father. Thus begins his journey of revenge while making it his mission to exploit the truth. Through the character of Hamlet, in the play Hamlet, Shakespeare exploresRead MoreThe Profound Impact Of Female Characters Of Shakespeare s Hamlet930 Words   |  4 PagesThe Profound Impact of Female Characters in Hamlet How much of an impact can the women in a man’s life have on his thoughts and actions? A mother is the first woman her son will come into contact with, and can skew her son’s image of women through her actions. A man’s significant other also has the ability to bring out the best in him, but can also become the target for his anger and stray emotions. In William Shakespeare s Hamlet, although there are only two main female characters, both women†¯possessRead MoreEssay about The Cynical Humor of Hamlet715 Words   |  3 Pageshorrible event, such as a death in the family, can cause a cynical outlook on life. â€Å"Hamlets hubris is shown through his cynical humor towards others† (Adelman 164). Hamlet uses humor to escape his cynical reality in regards to Polonius, Ophelias father, Ophelia his true love, and Gertrude, his mother the queen. These three people help lead Hamlet to his eventual downfall.    Hamlets conversation with Polonius is a good example of the Princes cynical humor. For example, Hamlet asks Polonius ifRead MoreHamlet ´s Treatment of Ophelia and Gertrude Essay1680 Words   |  7 PagesLove in the forms of parent to child and from lover to lover is an addictive element which can result in loneliness and lead to madness to those who lose it forever. Hamlets relationship with Gertrude and Ophelia is quick to fall apart after he learns key information about his parentage. Both Gertrude and Ophelia provide him with love but are absent at a time when he needs it most; during the reign of his madness. Hamlets madness is partly evident due to his poor relationship with Gertrude andRead MoreHamlet And Ophelia And Women In Shakespeares Hamlet1306 Words   |  6 Pagesconsisted of a man and a woman permanently bonded in the eyes of God, solidified by the church. Hamlet adored the connection between his mother and late father. However, following his father’s murde r, the lack of sympathy from his mother alters his outlook on the institution of marriage. Consequently, this changes how Hamlet views Ophelia and women in general. There once was love between Hamlet and Ophelia, but the union of Claudius and Gertrude shifts the strength of their relationship. Hamlet can no longerRead MoreThe Oedipus Complex ( Oedipus )1666 Words   |  7 Pageseven between those who love each other, like fathers and sons and daughters, or husbands and wives, is that the love is always unequal†. When a child is little, everything their parents do is seen as perfect, a parent can do no wrong. As a child grows older, they start to see that their parents are in fact flawed and this can cause an inward conflict for the child. Psychology has done a lot of research about family relationships, especially the relationship between a mother and her son. Sigmund FreudRead MoreThe Transformation Of Prince Shakespeare s Hamlet 1466 Words   |  6 Pagesto go through tha n it is for others. In Hamlet’s case, the events that slowly change him prove to be quite unbearable. It is people that mean the most to him that lead him to change, not because he wants to, but because he has to. They cause Hamlet to lose his mind, drive him insane, and in the end, it was a loss for everyone that was involved. From the beginning of the play, Hamlet is labelled as a heavy hearted and unhappy man. This is seen as â€Å"Hamlet’s Transformation† as the King called it.

Wednesday, May 6, 2020

Technology And Its Impact On Society - 1302 Words

Technology Dominates Society How has technology affected the everyday life of society today? Is society as social as it use to be before everyone had access to an abundance of technology? Many people believe that the answer to those questions are that society is less social and technology has had a negative impact on humans today. As technology progresses bounteously society begins to rapidly decline. The ways society is negatively impacted socially mentally and emotionally will be analyzed. To start, technology in Fahrenheit 451 had many negative effects on society[D: Position]. The narrator said, â€Å"Darkness. He was not happy. He said the words to himself He recognized the true state of affairs,†(Bradbury 12) when talking about Montags thoughts[E:quote from text]. Imagine realizing after years of living a certain lifestyle a person realizes that they hate the way it is, that is how Montag feels at this point in the plot[D: imagery]. In addition to this, the narrator also articulated â€Å"He wore his happiness like a mask,†(Bradbury 12). If a person is living in a world that is not fit for their personality then they will not be happy but might pretend to be like Montag.[D: cause and effect] They might act like they are happy so that they fit into the society they are a part of or they might be completely blind to their unhappiness because it is their normal life. Later in the plot, the operator phonated â€Å"We get these cases nine or ten a night,† (Bradbury 15).[E:Show MoreRelatedTechnology And Society : Impact Of Technology On Society1511 Words   |  7 PagesIntroduction Technology has impacted people, businesses and society as a whole. The roles that technology has played on communication, business and education have been more than impactful. As the power of computers continue to increase with help from databases, social networking and businesses, it adds an increase to office productivity compared to using typewriters, and filing cabinets. Although there are plenty of good things about technology, the way we use it determines if it impacts are positiveRead MoreImpact Of Technology On Society : Technology1281 Words   |  6 PagesImpact Of Technology On Society Technology, without a doubt has an impact on society. As a matter of fact, we experience this impact in our daily lives. The evolution of technology has dramatically changed the way we think, with the rapid new advancements being made with each passing day, to the tremendous opportunities it provides us with. It has an effect on the growth of our culture, living standards and our economy. At the end of the day technology plays a significant role in almost all fieldsRead MoreThe Impact Of Technology On Society1291 Words   |  6 PagesSociety has always been impacted by technology. Each invention has affected how people relate to one another and how cultures have expanded or ended. Technology impacts how cities grow, where people live, and who owns what. Technologies are the reason a few people are very rich, that people are more social, and that teaching, and learning is changing. We are at a crucial time in history where educators can make a difference in how our students interact with one another and make a place for themselvesRead MoreTechnology And Its Impact On Society1198 Words   |  5 PagesTechnology is used on a daily basis to accomplish specific tasks or interests. Modern technology increases human capabilities and this technology has evolved with years. Technology simplifies life in so many ways and everyone defines technology in their own way. They’re new types of technology on the market, this technology simplifies our daily lives. They’re endless demands as consumers of technology, people use technology to accomplish simple tasks every day. Technology’s used in business, educationRead MoreTechnology And Its Impact On Society1087 Words   |  5 PagesTechnology is one of the biggest advancement in the history of our universe, and the powers of it are good and bad. People mainly gain from the use of technology and its many uses. Without technology today, the world would be a much, much different place because of the major setback in communication and other activities and resources. The things that technology impacts are family, education, and health. Family is one area technology impacts life in general. â€Å"88% of Americans adults haveRead MoreTechnology And Its Impact On Society1343 Words   |  6 PagesFrom over ten thousand years ago to what is now the Information Age, technology has grown significantly and affected not just one individual, but the whole world. The creations of technology have rapidly evolved to where humans depend on technology. They use it for their daily needs and this evidence shows these creations are a stepping-stone for future endeavours. The innovations that several people have created revolutionised the world in a major way from a light bulb and crossbows to an airplaneRead MoreTechnology And Its Impact On Society1525 Words   |  7 PagesThe technology is creating a generation capable of communication and understanding different cultures and belief. The technology is the application of scientific knowledge for practical purpose. It machinery and equipment developed from such as scient ific knowledge. Humans have lived for thousands of years without any technology in small hunter gatherer communities, but now we have all of this technology and the population on Earth has exploded and will not stop anytime soon. â€Å"Society seems enthralledRead MoreTechnology And Its Impact On Society1596 Words   |  7 PagesSociety has become dependent on technology and it now plays an important role in many people’s lives. Try imagining your life without technology. If the internet, mobile devices, and games were taken away from us, how would we feel? Many people would feel like a part of their lives are missing due to technology now being a necessity in their everyday life. It would be very different from what we are comfortable with today. The truth is, many people rely on technology to get them through the dayRead MoreTechnology and Its Impact on Society1082 Words   |  5 PagesTechnology and its impact on society In this paper I will talk about the topic that technology will eventually destroy the entire civilization, since people are greedy and the revenge of nature. Technology s advantages and disadvantages are a subject of constant discussion. Those who are against technology have the opinion that technology harms people and will ultimately ruin human civilization. Threats to the environment are pollution, resource depletion, greenhouse gas, and nuclear power abuseRead MoreTechnology And Its Impact On Society849 Words   |  4 Pageswithout technology? Have you ever imagined not being able to watch your favorite television show, play video games, snapchat on your cell phone, surf the web, and finally, the capability to video chat with friends and family? Such a world seems so harsh and cruel and non-progressive right? These are key reasons why technology is positively important to society. Frankly, technology contains the key to success, survival, and most importantly, the key to innovati on and improvement. A society that continuously

Strategic Planning and Implementation Free Essays

STRATEGIC PLANNING AND IMPLEMENTATION INTRODUCTION For the purpose of this paper I have selected M/s. Apple Inc as an organisation. M/s. We will write a custom essay sample on Strategic Planning and Implementation or any similar topic only for you Order Now Apple Inc are considered to be one of the most competitive organisations in the globe who operate in a very fast environment of technology and computers, where the developments are so rapid and fast that the management are expected to revisit their strategies and implementation plans on a continuous basis to stay competitive and maintain that technological edge in the market place. The world of computers and electronic gadgets is so fast paced that newer technologies are launched in a fast pace. The top level management is expected to undertake regular feedback from the market and also scan the environment for the needs and plan their strategies accordingly. Hence, I have selected M/s. Apple Inc for carrying out the study on strategic planning and implementation. The study would focus mainly on the strategy adopted by M/s. Apple for the launch of their much famed computer model ‘Macintosh’ in the year 1984. The other major reason for selecting this organisation in specific is that this organisation has faced multiple threats to its survival and faced numerous competitions but the organisation survived and grew in adversity. This shows the planning and resources implemented by the management team to grow this organisation and their strategic resolve can be seen from the above. All this illustrate that this would be the perfect organisation to study the scope and the depth of strategic planning and the intricate implementation plans undertaken by this organisation for achieving this extraordinary turnaround and improving the confidence of the stakeholders and also the customers with their innovative products. The company got incorporated on 03rd Jan 1977 in the state of California in United States of America. [1] Major Stakeholders The major stakeholders in the company are listed below: 1. Steve Jobs, Chief Executive Officer 2. Timothy D Cook, Chief Operating Officer 3. Peter Oppenheimer, Chief Financial Officer 4. Philip W Schiller, Senior Vice President 5. Mark Papermaster, Senior Vice President 6. Jonathan Ive, Senior Vice President 7. Bertrand Serlet, Senior Vice President 8. Ron Johnson, Senior Vice President Steve Jobs: The charismatic CEO of Apple Inc, was born on 24-Feb-1955, he is also the co-founder of Apple Inc, who was one of the founding members of Apple Inc, is one of the major stakeholders in the organisation. [2] Timothy D Cook: Cook is the Chief Operating Officer he is one of the important stakeholders from the viewpoint of management as he heads all the operations and sales of Apple Inc. He is also the head of Apple’s Macintosh division. [3] Peter Oppenheimer: Mr. Peter Oppenheimer is the Senior Vice President and also the Chief Financial Officer. In this position he heads the treasury, investor relations, tax, information systems, internal audit and facilities functions. With such responsibilities his consent is imperative for undertaking any management planning or strategic initiatives. [4] Philip W Schiller: Mr. Philip W Schiller is the Senior Vice President of worldwide Product Marketing. He is part of the Apple’s Executive Team and is also responsible for the product marketing. In this role he becomes a key player for any management and strategic initiatives. 5] Mark Papermaster: Mr. Mark Papermaster is again another Senior Vice President who handles the key portfolio of new product development in this role he plays a key role on the marketing strategy with his valuable inputs. [6] Jonathan Ive: Mr. Jonathan Ive in his role as the Senior Vice President of Industrial Design plays a key role in the marketing of new technologies with his innovative designs. As such most of the Apple’s product’s designs a re considered to be of remarkable art pieces. [7] Bertrand Serlet: Mr. Bertrand Serlet is the Senior Vice President of Software Engineering in his role as the developer of software for all the systems launched by Apple Inc. He is regarded as a major stakeholder in the management. [8] Ron Johnson: Mr. Ron Johnson as the Senior Vice President of Retail has a major stake in any marketing strategy plans that are being developed and planned for implementation. His inputs and consent are important for implementing any strategic decisions in the organisation. [9] All the above mentioned people are the major decision makers in the organisation and they form the first line of stakeholders for implementing the strategy and providing guidance to the organisation. Hence, it would be imperative that they be considered as major stakeholders from the point of strategy and implementation of marketing philosophies. The above mentioned people collectively or at times individually take decisions on the kind and type of strategy to be implemented to ensure maximisation of profits to the stakeholders of the organisation who are the general shareholders and other firms. Hence, the agreement for any decision and implementation would be required from this peer group before going ahead with any management decision on strategy. We will review a scenario of the how the management of Apple Computers effectively implemented the launch strategy and placement of IPOD in front of the customer which is considered to fill the gap in the market between the net-books and multimedia phones. In this respect the strategy adopted by the think tank of the management is commendable we will now have a glimpse of the introduction strategy adopted by M/s. Apple Inc. Management Strategy Review The entire management strategy is based on the development of new technologies as M/s. Apple Inc are renowned to be market leaders in innovation. The launch of every new product is eagerly awaited by the general public. And M/s. Apple has capitalised on this advantage and create a buzz in the market before any launch of the product which helps them to introduce the new product in the market with minimum amount of risk. Traditionally it can be observed that Ms/ Apple Inc launches’ the new products in home market (i. e. United States of America) as the customers over there are considered to be of ‘low uncertainty avoidance’ culture as per Hofstede’s framework on assessing culture. This helps M/s. Apple to test their new inventions in the market as the customers are more inclined towards buying and testing new products. Once, the markets accept this product then it is launched on global basis when the new product has alrea dy created a cult status in the home market. This kind of strategy has been followed by M/s. Apple in most of their launches and has proven to be quite successful. From the above it can be seen that M/s. Apple Inc has always strived on creating world class products with stylish design and the same are launched in low uncertainty avoidance cultures where the general acceptance levels are high and once they are successful in those markets they then are replicated in other markets. Which in turn ensures the success of the product launch on a global scale, now we will understand the situation of the launch of the Ipod, which everyone were sceptical at the time of the launch of this product. Marketing Strategy M/s. Apple Inc created a new product which was supposed revolutionary in design and the characteristics’ were very innovative at that time. M/s. Apple Inc packaged the IPOD with such an enviable design that the competitors were left lurching. At that time the market was seen heavily bent upon to cut costs and make the mp3 player faster and better. Apple came up with this ultra modern design and had positioned the product in the line of designer segment and there by created a different marketing strategy altogether for this product and created new ways of interacting with the media with the launch of this device. The IPOD was conveniently programmed to function well and fast the Macintosh systems that ensured that the sale of Macintosh also would be taken care off when the IPOD is launched in the market. This kind of strategy ensured the success of M/s. Apple Inc as an organisation all together. The market was studied for relevant trends in the music industry and appropriate tie-ups with the music bands and market players involved in music industry would be required to ensure availability of the music through the iTunes software which was to be installed in the computer for synchronising with the iPod. Apart from that as most of the computers are running on windows operating system a compatible version of iTunes which would work in windows environment would need to be developed to ensure that the product reaches the target customers and can be marketed to all the segments of the customers irrespective of the computers that the customers are using. However, the differentiating factor of iTunes compatible with windows was that the upload and synchronising was not so robust as with any other Apple Macintosh product. This would create a demand for other related products from the Macintosh stable. The other part of the launch strategy was that the product alone would not succeed unless proper support is derived from all available channels. These include likes of music companies, internet groups, bundled packages, customised playlists, and it also created a cult status for the product by maintaining the exterior of the product consistently which can be seen in different products which attained a similar nature like the Beetle (Volkswagen) and Mini (Cooper) etc. As we have seen the strategy let us now go ahead and understand the organisation’s business objectives, culture, ethics and how they are related to this particular scenario. Apple’s Business Objectives, Culture, Ethics The objectives and the measurements adopted by the company are as follows. The company’s main objective is well elucidated in its mission and vision statements itself which imbibe that the company would li ke to be the leading innovator of the century. Accordingly in-line with this objective the company has embarked on a challenging sphere where in it has developed newer and customer friendly brands and launched them in the market place at regular intervals. Which has placed Apple Inc in a different sphere altogether. The culture in the organisation is open ended and encourages lot of innovation that was one of the reason why the company is at the edge of technological advances and innovates a lot of new products which are launched on regular basis in the global market place. A brief description of the ethics would build a comprehensive look of the organisation and also provide appropriate guidance in this regard. Hence, I would like to explain the ethics followed by M/s. Apple Inc, like defining and implementing a program on greener environment and also providing an option for the general public to air their innovations and suggestions the company can be seen is very keen and receptive to ideas and innovations which in turn helps the organisation tap the potential and grow their businesses. Vision, Mission, Objectives and Measures The mission statement of M/s. Apple Inc as per their website is â€Å"Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone† The vision of the M/s. Apple Inc is ‘Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them’. As can be seen from the above that M/s. Apple Inc is deeply involved in the creation of world class products and deploy them in the global market place and also create a sustained culture based on independence rather than dependence on the systems, which would enable the humans to be more resurgent and independent and have command over the systems they deploy in their homes / organisations. As we have understood the organisation’s vision, mission and objectives now we will move forward and discuss the strategy deployed by M/s. Apple for the launch of IPOD which would create an understanding and how it could have been differentiated. Launch Timelines The original IPOD was launched way back in 23rd October 2001[11], however it can be seen that the growth of the iPod sales did not hit the expected numbers at the beginning as the market was not conducive to this kind of product. It would have been perfect if the launch was positioned when the elated infrastructure like availability of broadband network and other items are in place. It can be seen that the sales of iPod started to gain momentum only after M/s. Apple Inc ensured the compatibility of its iTunes software with the windows operating system and also the availability of the broadband networks that the product took on and the sales improved dramatically. Hence, it is inevitable that the markets are understood and a suitable and conducive environment created before launch of a new and advanced product in the global market place. Dissemination Process At the launch of the iPod the market was not provided with the right information and the features were not available for everyone to understand and then use the same. Hence, in the beginning years of the iPod it was not successful as it is now. This can again be attributed to the lack of clear and systematic information flow from the organisation. This can be best avoided by ensuring that the process and infrastructure are available and compatible for the usage of the product before launching any product to ensure that the product sustains its expected sales targets. Apple failed to create to environment before the launch. It took such a long time for the iPod sales to reach astronomical levels which it has now reached. At any launch of new product it is to be ensured that suitable and possible information on the product are widely available and the same is marketed using different channels of marketing to gain the marketing advantage. This kind of strategy was deployed by M/s. Apple in the later part of the iPod life cycle which ensured that the product sustained the S curve and continued its growth momentum. It can also be seen that M/s. Apple Inc then embarked on a detailed mission of pooling in different vendors and suppliers for developing relevant content for the product which ensured that new and updated information is flowing from different channels and new ideas were used to build and sustain the product. And the information and the content were gathered from different cultures and different geographical locations thereby ensuring market penetration to different markets. Monitoring and Evaluation Strategy The monitoring and evaluation strategy deployed by M/s. Apple Inc was a constant business intelligence thereby they understood the flaws in their initial strategy which ensured that the iPod was compatible with only Macintosh machines. As the same was reversed by ensuring its compatibility and other similar nature of tweaks in the strategy are to be undertaken and ensured that the feedback received from the market place is constantly analysed to ensure that the product is sustained with new and improved versions of the product. As can be seen from the developments undertaken by the organisation to ensure that the product stays in the limelight by opening different channels of sales and distribution and also opening of different channels of supply chain, in this case the supply chain would be the availability of music online in the iTunes store for which constant tie-ups with different bands and music companies would be required to ensure that the product is usable and the same can be purchased by the customers online without any hassle. By this way more and more customers can be retained and new customers attracted which would ensure the sustainability of the product in the long run. Apart from that the technology would need to be relooked on constant terms and a eye on the market place and competitors development would ensure that the product is successful. With regards to the evaluation strategy, the best way to understand whether the strategy deployed is successful or not in this regard would be to see the growth in sales and the amount of sales at the iTunes store which would definitely provide the right information whether the strategy deployed is successful. References: 1. Apple Investor Relations Investor FAQ, FAQ, Available at: http://phx. corporate-ir. net/phoenix. zhtml? c=107357p=irol-faq [Accessed on 11-02-2010] 2. Telegraph, Steve Jobs, Apple’s iGod: Profile Available at: http://www. telegraph. co. uk/technology/apple/4242660/Steve-Jobs-Apples-iGod-Profile. html [Accessed on 15-01-2010] 3. Apple Press Information, Timothy D Cook, Available at: http://www. apple. com/pr/bios/cook. html [Accessed on 11-02-2010] 4. Apple Press Information, Peter Oppenheimer, Available at: http://www. apple. om/pr/bios/oppenheimer. html [Accessed on 11-02-2010] 5. Apple Press Information, Philip W Schiller, Available at: http://www. apple. com/pr/bios/schiller. html [Accessed on 11-02-2010] 6. Apple Press Information, Mark Papermaster, Available at: http://www. apple. com/pr/bios/papermaster. html [Accessed on 11-02-2010] 7. Apple Press Information, Jonathan Ive, Available at: http://www. apple. com/pr/bios/ive. html [Accessed on 11-02-2010] 8. Apple Press Information, Bertrand Serlet, Available at: http://www. apple. com/pr/bios/serlet. html Accessed on 11-02-2010] 9. Apple Press Information, Ron Johnson, Available at: http://www. apple. com/pr/bios/ronjohnson. html [Accessed on 11-02-2010] 10. The Poverty of Management Control Philosophy Geert Hofstede The Academy of Management Review, Vol. 3, No. 3 (Jul. , 1978), pp. 450-461   (article consists of 12 pages) Published by:  Academy of Management Stable URL: http://www. jstor. org/stable/257536 11. Apple Press Information, Apple presents iPod Available at : http://www. apple. com/pr/library/2001/oct/23ipod. html [Accessed on 15-02-2010] How to cite Strategic Planning and Implementation, Papers

Saturday, April 25, 2020

Unfinished Victoria Chemicals Plc a Analysis free essay sample

1. Victoria Chemicals evaluate its capital-expenditure proposals in four ways. They are average annual addition to earnings per share, payback period, net present value, and internal rate of return. An earnings per share method is to indicate a company’s profitability. For Victoria Chemical, this was calculated with the average annual earnings per share contribution of the engineering-efficiency project over its entire economic life. However, for the basis of the calculation, the project’s initiator used the most recent fiscal year-end’s outstanding shares.If possible, using the company’s average weighted number of outstanding shares because this will change over the project’s lifetime. A payback period method is a simple way to decide if this project is reverting from loss to gain within a given period. For Victoria Chemicals engineering-efficiency project, the maximum payback period was six years and the calculation turns out to be 3. 8 years. According to this result, the company would accept the project but this method does not consider the possible cash flows after six years. We will write a custom essay sample on Unfinished Victoria Chemicals Plc a Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Even though the project is assuming the payback will be in 3. years, but it’s unclear how much needs to be invested before the 3. 8 years. Next is the net present value which focuses on all cash flows and incorporates discounted cash flows based on time and risk. This is the best method to determine whether to accept the engineering-efficiency project or not because if the result is positive, it will increase shareholders’ wealth. Although the net present value is the best method but it’ll be better if combined with the result of internal rate of returns calculation. The rate shows when the net present value of the project will reach zero.It is an important companion statistic in addition to net present value. The requirement of the engineering-efficient project requires internal rate of returns to be greater than 10% and the result was 24. 3%. In conclusion, this project can be accepted with net present value and internal rate of return. 2. The Transport Division suggested that the cost of the tank cars should be included in the initial outlay of Merseyside Works’ capital program although Merseyside Works disagreed because they believe the tank cars are an excess capacity of the company.In my opinion, the tank cars are an opportunity cost. Currently this allocation is out of excess capacity but using it for the Merseyside Works would mean the return on the best alternative foregone for these tank cars. The transport division could have various opportunities such as lend it or even sell it for cash. Nonetheless, the depreciation of the tank cars are changed due to the massive usage and it will make an impact on the cash flows for the transport division. In conclusion, it would be more reasonable to include this excess cost to the preliminary cash flow analysis.